It is like Mitch points out, but more than that. A custom surfboard from Rusty built the same as one of these surfskates will cost you just as much in general. Your basic white/clear PU board with basic cheap glassing is $550-$650, EPS/Epoxy is usually a $100 more. Add other reinforcements like carbon or vector net, etc., and the price just goes up. Add graphics, art work or resin tints, price goes up. Add fins, add traction, price goes up. The other side is pricing is designed to include a nut for the dealer (2 tier pricing) or in the case of wakeboard companies and some 'wakesurf' companies you are paying for the manufacturing cost and margin, the distributor/rep cut, and the dealer cut (3 tier pricing).
Thirdly, wakesurfs are technically harder to shape or shape well versus surfboards ATCE. Yes, there are plenty of dumbed down wakesurf boards out there that require no shaping at all. However, the smaller tighter tolerances, require a bit more attention with your tools, and your overall set up (shaping racks, glassing racks, sanding racks, resting racks, hot boxes) need to accommodate a board that may be sub 4', versus your average 6'-9" surfboard and 11-16' SUP.
My custom boards start at $599 and go up to $899 or more depending on the build costs (like custom bamboo, or specialized vacuum bagging or RTM; carbon fibers or ballistic fabrics). That pricing includes the best materials that can be sourced, stringered pressure fused blanks, not blanks cut from insulation billets, high end epoxies, premium fins (that retail for $99-$126) and customized front and rear traction.
Nick
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