IMO, its a metaphor for pro football saying that the best is behind them and as other sports with more edge to them get popular, pro football wont have a corner on the market any longer. Personally, I can relate. I played HS Football and have always been in the football groove, but over the past few years, I have paid less attention and concentrated on other activities. Other than just trying to put a modern spin on it using the wakeboard instead of skis while "Jumping the Shark" its about football, not wakeboarding. In some groups, the only thing keeping pro football in the limelight is the increasing amount of betting that has been going on in the past 5 years or so. Without that it would be declining faster.
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