New Boat Price Markup?

Looking to buy a new boat. The deals "Special Boat Show price" for a Chaparrel is ~30k.

I'm looking to pay cash.

Does anyone know what kind of haggle room is typical. 2k, 5k? none? I don't want to be blind stupid and overpay.

Any tips would be greatly appreciated.
Thanks in advance!

Ron

i think i heard dealer mark up is around 25-28 percent. dont quote me on that. and if im dead wrong dont flame me on it either.

Not on a Chaparrel. Maybe a Nautique or Master Craft.

cash deal??? I've never sold boats but i have cars......ask em to see the invoice...(INVOICE NOT STICKER)!!!then go about 10% or more % cheaper. If they don't like it walk away and find another dealer. You'll find your stance between 3 or more competing dealers.

I would like to note that the best deal isnt always the cheapest price. Good service and an honest dealer is what I would also look at. Although wakepirate does says to offer 10 percent below the invoice, invoice price i think is a great deal, yes dealers stil have romm below that, but this allows them to make a small profit as well and I hope my dealer stays up and runnng and by demanding them to make no money or very little I think is unfair. Look for a deal and bargain but find a good dealer with a good track record.

Yeah Jared I agree with you, they aren't exactly like car dealerships where numbers count more than tdv of the sale. Most dealers surely don't pump as many boats out as the auto dealer. So for them to make a little more profit would be fair in that respect. I have never actually purchased a "new" boat, so I don't know much about wheeling and dealing with them.

They don't care about cash. Same as credit or loan - they get their money

Dealer can make a nice profit on financing, I would not mention paying cash until a price has been reached upon.

I ditto Matt. We ran into the same thing...the guy at the dealership actually wanted us to finance instead of paying cash because he got some money on the back end.

"ask em to see the invoice...(INVOICE NOT STICKER)!!!then go about 10% or more % cheaper. If they don't like it walk away and find another dealer."

3 huge problems

1) boat dealers are not car dealer and do not work the same!
2) they won't show you the invoice!
3)they won't go below the invoice nor would you want them to. Unlike car dealers invoice is what they end up paying for the boat


(Message edited by krbaugh on June 14, 2005)

As I said kevin, I've never bought a "new boat". My mistake. But also...when I was working for that dealership, we weren't supposed to show the invoice either. But....that's another story. Are you a boat dealer?

No but I play one on TV

Actually I promo Centurion and work very closely with a dealer and I have a very close friend that is the plant manager at Centurion.

Some car dealers have advertising campaigns around we will show you the invoice

Well I believe some will show ya invoice, maybe not centurion, but now I'm curious. Hell I dunno. Maybe I'll go look at boats tomorrow. I'm scared I may like something though, and i'm a lil strapped with new baby. The old lady would killllll me if I came home with one. (new boat) or actually I think she may be more inclined to kill me if I came home with new baby...hmmnn

Sounds like a plan see how many copies of a invoice from a boat dealer you can get and post them

Agree.....the day you can get a boat dealer to show a consumer invoice......will not be soon.
There is a reason that everyone wants to know cost or markup %.....if you knew the real markup then you would be MAD and second the dealers would not be able to make margin on boats....Remember a car dealer may roll 100+ units out the door per month....Now look at boat dealers volume.....Let say MC produces 3400 boats annually, they claim to have 100+ dealers....the avg's to 34 boat per dealer annually.....How are people are going to upset now that GM has revealed employee pricing?.....I've had this since I married my wife....kind of upset me to know that I was getting shafted.

Oh yeah, cash is not King either......In house financing is.....


(Message edited by prostar205v on June 15, 2005)

Ron-
I'm not trying to bash, but since you are on wakeworld, I'm assuming that you'll be wakeboarding behind this boat, so why a Chaperrel? They are nice boats and everything, but if you think you're going to be wakeboarding the majority of the time you go out, you should be looking at a slightly used wake-specific boat in the same price range. Someone once told me that I should buy my second boat first, and they were dead right. I ended up having to wait another year before I could do it, but I was glad I waited.

Plus, on a used boat you won't take the depreciation hit. A 2003 Chaperrel 210SS books out at just over $21k. I don't know if that's the same boat you're looking at, but if it is, that's a good sized hit for only 2 years.

You should ask this guy why he's selling a 2004. Looks like he put a lot of $$$ into it too...

http://www.wakeworld.com/MB/Discus/messages/8/234631.html?1118821066

When I sold Tige boats, there was no "official" MSRP and the dealer I worked for was free to mark up all he wanted. Alan's numbers look pretty realistic to me as this particular dealership was pretty greedy!

Wakepirate's estimate of dealer holdbacks of approximately 10% is possible if the dealer commits to buying his boats early in the season and goes for volume.

Bottom line is that there is a lot of room to negotiate price.

That having been said, when I was ready to put my own hard-earned money down my main priorities were: 1) A reputable dealership w/ a good service department and good customer service 2) A fair price (remember, the dealer needs to make some money so that he will be around to service your boat later).

With those priorities, I definitely did NOT want to buy a Tige locally, even though I like the product a lot. Finally got a deal I couldn't refuse from one of the local MasterCraft dealers on a 2004 X-star and have been happy ever since...