Water Sports Industry Association (WSIA) members chose Axis Wake
Research as the 2010 Most Innovative Product of the Year.
(Orlando, FL) – Axis Wake Research was announced as the 2010 Water Sports Industry Most Innovative Product of the Year by the Water Sports Industry Association (WSIA) September 10th at the Wakeboarding Magazine Wake Awards at Surf Expo in Orlando, FL. This 2010 WSIA Leadership Award is the first for Axis and one of the most coveted in the industry.
The Water Sports Industry Association (WSIA) chose the 2011 Axis A22 wakeboard boat as the Most Innovative Product of the Year. Up against some of the most progressive companies in action sports, Axis Wake took home this top honor for the unique product and brand they have created. The company is not even three years old, but is already receiving accolades for superior design and innovation, not to mention recognition for brand strength they posses.
Axis attributes this success to their team. From administrators to engineers to athletes to dealers the team at Axis Wake focuses on the goals of great wakes, style, simplicity, performance and price. When asked about this award, Managing Director of Axis Wake Research, Adam McCall, had this to say. “Receiving the Product Innovation of the Year Award is a huge honor for us! Our entire team has maintained focus and energy towards the Axis vision and it's great to see the industry recognize it!”
WSIA honored the water sports industry's best retailers and manufacturers with a variety of 2010 Leadership Awards for outstanding efforts in advertising, promotions, and branding. Axis Wake received the 2010 WSIA Most Innovative Product of the Year Award during the Wake Awards on Friday, September 10, 2010 at Surf Expo in Orlando, FL.
Visit your local Axis dealer to experience the 2011 wakeboard boats from Axis Wake Research.
About Axis Wake Research
Axis Wake Research manufactures high performance, price point wakeboard boats with new levels of quality, performance, style and owner pride. Axis performance and customer satisfaction is unmatched in the price-point market thanks to aggressive grassroots research and development. These efforts revolve around the specific needs and wants of core riders and families alike. Or as the team at Axis Wake Research likes to say and the Axis name implies “We’re centered on you.”