Yelp is a joke. We have a family business that is on yelp. We get customers that leave us 5 star ratings that never make it on yelp or they are filtered and hidden. Yet we get fake customer with extremely bad feed back or some made up by our compititon that leave bad feed back that is aloud to stay on even after we have called and complained to yelp. That is complete BS. There is no way to prove that what is written on yelp is from honest people or real people or real customers. If someone leaves bad feedback you can reply as the business owner, but only a short line or two is shown. If the customer replies again, you can't reply back at all.
SO, Yelp make money in advertisement and they wants us to advertise with or through them. Well since we do not want to pay them money for this BS our yelp reviews reflect that. Yelp claims that if we advertise (pay them money) our Yelp reviews will get much better...what, how? HUH This is a form of black mail if you ask me. This really pisses me off.
Google search Yelp lawsuits and see for yourself.
Who else has a yelp issue out there.