I asked this same question about 6 months ago. My concern was that wakeboarding might get too impersonal and commercial. One of my favorite things about the sport is being able to talk to and ride with pros like they're "regular people." Most of them are.
That said, wakeboarding has to continue to grow, or it will die. Unfortunately, that's what happens to sports that stagnate. People lose interest, the money dries up, and you're left with a few diehards clinging to the remnants of a once vibrant sport. Growth brings innovation, connections, and new opportunities for us to ride in new places, but all of this comes at a cost. It's a tradeoff. Corporate interests in our sport may be an evil, but they're a necessary evil.